ONTD Political

Paul McCartney: “If slaughterhouses had glass walls, everyone would be vegetarian.”

1:18 pm - 11/19/2012

Paul McCartney has delivered an anti-turkey Christmas message, telling people to go vegetarian this festive season.

The former Beatle appears in animal rights charity PETA's new Christmas advertising campaign, wearing an 'eat no turkey' t-shirt beneath the slogan, "celebrate life this holiday season, go vegetarian."

McCartney has also recorded a voiceover for the group's latest campaign video about the meat industry titled 'Glass Walls' after McCartney's quote, "If slaughterhouses had glass walls, everyone would be vegetarian."

Speaking about what the McCartney household eats over Christmas, he says: "We eat a veggie roast at home, so if we have traditional moments like Christmas … the roast is perfect. It's completely vegetarian, but I can slice it, so I can do all my traditional dad things. We can do our family stuff with it, and it's delicious, so I much prefer that to my memory of turkey."

Paul McCartney is the latest musician to join PETA's campaign to promote animal rights. Joss Stone appeared naked in an anti-fur Scampaign.

Source: NME

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astridmyrna 19th-Nov-2012 06:22 pm (UTC)
My god, a PETA ad that doesn't use sexual objectification or cannibalism to try and guilt people into being vegetarian. It's a Thanksgiving/Black Friday/Christmas miracle!

Still eating turkey, though, as my grandparents are the ones that cook it.

Edited at 2012-11-19 06:23 pm (UTC)
seasontoseason 19th-Nov-2012 06:50 pm (UTC)
maynardsong 19th-Nov-2012 06:29 pm (UTC)
A. He's right at least about factory farming. But what about farmers like Joel Salatin of Polyface?
B. boo, why PETA? :(
moonshaz 19th-Nov-2012 06:51 pm (UTC)
Agreed, on both counts!
beautyofgrey 19th-Nov-2012 06:31 pm (UTC)
This article is pointless without a recipe for that roast.
hammersxstrings 19th-Nov-2012 06:36 pm (UTC)
i just saw him last week. he was fan fucking tastic

angelofdeath275 19th-Nov-2012 06:37 pm (UTC)
"If slaughterhouses had glass walls, everyone would be vegetarian."

i feel really stupid, can someone explain this to me?
idemandjustice 19th-Nov-2012 06:40 pm (UTC)
This is pretty mild for a PETA ad. And I'll even grant that a lot of people probably would go veg if they had to see it happening. But plenty of people would not. Are the people who work in the slaughterhouses vegetarian?

I'm really tired of the holier-than-thou attitude that comes from vegetarians. I'd rather see more reform of how the industries treat the animals they use for food. I think that's valid. I'm not going to stop eating meat, though, and neither are the vast majority of meat-eaters.
layweed 19th-Nov-2012 06:41 pm (UTC)
Yeah, all of this.
ultraelectric 19th-Nov-2012 06:43 pm (UTC)
I really wonder if people would change their minds if the slaughterhouse had glass walls. I say this only because, I feel like the world is full of a lot of shitty things (worse than the mistreatment of animals that are to be slaughtered for food) and people keep walking on and don't stop to do anything about it.

For one of my exams in my Intro to Foods class, we had to cut up a whole raw chicken and our instructor went into great detail on how you can tell if a chicken has been mishandled prior to the slaughter, it made me really sick to my stomach, but I keep eating chicken.

But, wow, a PETA ad that isn't disgusting. Maybe if PETA tried these ads more often they'd actually get further in life. Though, I'm still eating Turkey for Thanksgiving.
anolinde 19th-Nov-2012 06:51 pm (UTC)
Christmas is fucking awesome, though. Even if (or maybe especially if) you're not Christian. =D
red_pill 19th-Nov-2012 06:46 pm (UTC)
if slaughter houses had glass walls (and people chose to look through them regulalry) i think they would be appaled by the mistreatment of the labour, and posbilty of the animals, but you know what? i dont think they would go veggie...

ive been confrounted with that, and i havent. i just try to eat stuff thats not made so brutaly.
luminescnece 19th-Nov-2012 10:13 pm (UTC)
The mistreatment of labour in slaughter houses is something that makes me REALLY mad, peeps that won't buy meat at walmart because of the way the employees are treated there should look into how the people who process their meat are treated.
mirhanda 19th-Nov-2012 06:49 pm (UTC)
Oh Paul, you're so funny. It's a terrible shame you've been taken in by a group that regularly kills healthy animals that it has taken from shelters with the promise of "finding them homes" then dumping the bodies in random dumpsters. I'll think of you when I'm eating my turkey on Thursday.

Edited at 2012-11-19 06:51 pm (UTC)
moonshaz 19th-Nov-2012 07:10 pm (UTC)
Peta does THAT? Wow, that's a new one on me, and I think I just lost whatever remaining tiny shreds of respect I might have ever had for them.

And they were pretty tiny shreds, but still. >:(
sihaya09 19th-Nov-2012 06:50 pm (UTC)
I don't think people would become miraculously vegetarian, but I do think people would begin to demand more ethical treatment of livestock.
antique_faery 20th-Nov-2012 03:50 pm (UTC)
I so hope for this scenario someday. *sigh*
despatch_boxing 19th-Nov-2012 06:51 pm (UTC)
LOL. Wrong. Agree the initial shock, people would just become even more desensitised to violence and cruelty than they already are. Meat eating would pretty much continue as-is.

Otoh, the lack of skeeviness is refreshing.

/not an optimist.
operatic_diva 19th-Nov-2012 10:52 pm (UTC)
I visited slaughterhouses as a kid with my pop- it forced me to confront what my food was and where it came from, but I still say down for a roast dinner.

I think at some point every meat eater considered their food and its origins- you either come out of it a vegetarian or a meat eater.
oddityangel 19th-Nov-2012 06:51 pm (UTC)
Many people when faced with the cruel reality of factory farms say 'yeah, that's wrong,' but they go on eating the meat anyway, despite knowing it contributes to the misery of livestock animals. I don't think that's callousness or indifference, it may just be the lack of affordable alternatives.

I don't think there's anything inherently wrong with eating meat, but I think we could probably benefit from eating less of it, and the way we treat animals intended for consumption really needs to be examined.

Edited at 2012-11-19 06:52 pm (UTC)
antique_faery 20th-Nov-2012 03:53 pm (UTC)
This. Eating meat is natural, but the way animals are treated is awful, which is why I made the choice to go veg. Wish I had it in me to go vegan, even. But if animals lived happy lives and had a quick slaughter I wouldn't object. Wish people cared. :(
seasontoseason 19th-Nov-2012 06:53 pm (UTC)
can we all just agree that, despite any of the content of this ad, paul is adorable?
moonshaz 19th-Nov-2012 10:29 pm (UTC)
I have no trouble getting behind that!

He was my first BIG celebrity crush, about 100 years ago, and he'll always have a place in my heart, preachy veganism and all. ;p
chantalzola 19th-Nov-2012 06:57 pm (UTC)
I actually don't think that's true, that if slaughterhouses had glass walls, people would eat vegetarian. Maybe some, but not as many as Peta or whatever would like to think.

<--- grew up partially on a farm where we killed our own chickens and turkeys
lil_insanity 19th-Nov-2012 07:20 pm (UTC)
Farms are not remotely the same thing as commercial slaughterhouses.
the_physicist 19th-Nov-2012 07:01 pm (UTC)
i'm surprised he teamed up with PETA for this one, as they've had so many fail-y campaigns.

"If slaughterhouses had glass walls, everyone would be vegetarian."

the quote obviously over-generalises and i don't think he actually believes that. it is just a 'catchy' way for him to get his message across, and that is something along the lines of 'the mass meat production industry can be cruel to animals'. it's... i'm not too sure how i feel about this particular 'slogan'. On the one hand I think it can be good to remind people on occasion where their food comes from. On the other hand, although the line doesn't say it explicitly, it is very clearly about the mass market products stuff... the cheap stuff.

But... the main campaign poster doesn't include that slogan though. It's a quote from McCartney that they are taking the 'glass walls' bit from as the title for a documentary they are making. presumably one where they expose some unsavoury practices in some sections of the meat industry. i'm sure the documentary will be very sensationalised, but i haven't seen it and am unlikely to watch it, so eh.

it's the posters that will be 'forced onto' people. So they aren't forcing any guilt on anyone with those posters, simply telling people to think about having a vegetarian thanksgiving. So... seems okay to me? The video is clearly going to be watched by PETA fans, not those who don't want to see it.

Edited at 2012-11-19 07:04 pm (UTC)
lil_insanity 19th-Nov-2012 07:39 pm (UTC)
I agree with this comment. I don't understand why "say no thanks to turkey" is more offensive than a Chick Fil-A ad that says "eat more chicken." It's not like Paul McCartney is breaking into people's homes and stealing their Thanksgiving dinners from them.
rex_dart 19th-Nov-2012 07:02 pm (UTC)
He's giving most people's basic sense of decency and humaneness waaaay too much credit.
compost75 19th-Nov-2012 07:59 pm (UTC)
True. And I applaud his belief in good people, though I (and everyone here) are more cynical.
redstar826 19th-Nov-2012 07:21 pm (UTC)
none, because he is a man?
redstar826 19th-Nov-2012 07:17 pm (UTC)
honestly, I think trying to get everyone to go vegetarian seems like an unrealistic goal. Most people just aren't going to give up their favorite foods forever. I think encouraging people to cut back on their meat consumption is a good idea for a number of reasons, but asking people to give up on their long time family traditions isn't going to go very far. Personally, it was those sorts of traditions which contributed to my decision to stop being a vegetarian.

I think there are far more people who would be willing to try a 'meatless monday' or something like that than who would be willing to give up their thanksgiving turkey.
mirhanda 19th-Nov-2012 09:08 pm (UTC)
If I couldn't eat meat there would be precious little I could eat. I don't know why people seem to feel it's ok to try to push their own diets onto others. I don't try to push my diet onto you.
yeats OT shellfish appreciation 19th-Nov-2012 07:22 pm (UTC)
The culinary revelation of my YEAR has been mussles: good for you, limited environmental impact, CHEAP, and basically lacking any kind of higher nervous system making them a more humans choice.

also, super easy to cook and FUCKING DELICIOUS.
ultraelectric Re: OT shellfish appreciation 19th-Nov-2012 07:40 pm (UTC)
I don't think I could ever do anything seafood wise. :3

I tried so hard in my culinary classes to give seafood a try, but I just can't. It's awful to me. lol
roseembolism 19th-Nov-2012 07:49 pm (UTC)
If slaughterhouses had glass walls, people would plant hedges around them.
miss_almost 19th-Nov-2012 08:48 pm (UTC)
this is on point and funny.
it also applies to so many other issues beyond slaughterhouses/factory farms.

the most connected society ever with lifetimes of information available at everyones fingertips, yet willful ignorance prevails.
deborahw37 19th-Nov-2012 08:01 pm (UTC)
I was brought up in the country, can skin and gut a rabbit or pluck and gut a pheasant or put a Myxie bunny out of its misery. I have no issue with humans being omnivores and no issue with the fact that sheep, goats, rabbits etc have a place both in the maintenance of grazing land and in the food chain.

You can graze goats, sheep and pigs on land which is no good for growing crops and it makes sense to do so.

My grandparents kept geese, chickens, goats and a pig and raised and killed and butchered what they needed. So. I'm not a preaching veggie.

I do have, however, a whopping great objection to factory farming and to the notion that meat should be cheap enough for the West to eat every day. That never used to be the case. We don't need meat every day and it's actively bad for us to eat as much of it as is now considered the norm.

We eat WAY too much meat and it's often been raised and slaughtered inhumanely and all too often live transported from market to slaughter without water or proper care.

I'm veggie, have been for over 20 years, my family are not so they get meat but locally sourced or wild shot. The wild shot stuff is free cos we live on a farm and it gets left on our doorstep. The locally sourced stuff is more expensive so instead of buying supermarket meat I buy less of better quality meat, spend the same overall as I would have done and serve it less frequently in smaller quantities.

Free Range eggs too.

When we ate out recently my husband complained that his steak looked good but was tasteless compared to the meat he gets at home. It seems that the meat bought from the farm butchers, raised outdoors, slaughtered on site tastes better than factory farmed stuff.

Mind you he can forget having Turkey for Christmas, I've got way too fond of those turkeys this year.

We do have regular meatless days and nobody really notices, I don't use fake meat, there's no need when a veggie curry or casserole or pasta sauce is so darned tasty and easy to make.. I never saw the point of the Linda McCartney range of faux meats.
lil_insanity 19th-Nov-2012 08:13 pm (UTC)
I agree with you. Factory farms are horrible, and the Standard American Diet includes way more meat than is healthy. I don't understand why there's an argument about this.
satellite__eyes 19th-Nov-2012 08:01 pm (UTC)
I really want to go back to vegetarianism in the near future, for many reasons. Paul, Joaquin and Moz are my veggie(/vegan) idols.
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