A report into the sexualisation of children seems to have struck a chord with many parents.
Some of those wandering around a west London shopping centre on a quiet Saturday morning stopped to express their opinions on the Bailey Review, into the sexualisation and commercialization of childhood.
The document says parents should be able to buy computers, devices or internet services with adult content already blocked, rather than having to impose controls themselves.
It also calls for age-ratings on music videos and also suggests more advert controls, which the review says should keep advertising with sexual imagery away from schools and playgrounds.
Derek and Renata Holland, parents to a 7-year-old daughter, said that the sexualisation of children through such mediums as music videos and adverts has "already hit rock bottom, and we're past the point of no return".
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