Now of course they will say it's all, um, tongue in cheek. But as a listener to the show pointed out to me when he tipped me off to the piece, would they use the "n"-word even in a half-joking manner? And how much are they really joking here? Why is it necessary to use the word "faggot" unless they like debasing those annoying homos at least a teensy weensy bit, getting off on the hot hate words? (They think "cocksucker" is a good one too.) Here's the line, with the pdf below that:
"The purpose of swearing is to cause a small explosion...Let the context do the work. Calling your neighbor's nosy nine-year-old boy a prick or even a "shit-sniffing faggot" will have a leveraged impact..."
You stay classy Esquire. Full article at source.