Lawmakers want advertisements for drugs to treat erectile dysfunction declared "indecent" and banned on radio and television during the vast majority of daytime and prime time hours.
Rep. Jim Moran (D-Va.) introduced the "Families for ED Advertising Decency Act" last week, which would force advertisements for products like Cialis and Viagra to only broadcast between 10 p.m. and 6 a.m.
The bill would allow the Federal Communications Commission (FCC) to levy fines as high as $325,000 against the ads, Broadcasting & Cable reported.
Rep. Robert Brady (D-Pa.) has signed on to cosponsor the legislation.
Ads for the products are often prevalent during sporting events, which often run on television during afternoons and evenings. Former lawmaker like Sen. Bob Dole (R-Kan.) have turned pitchmen for the drugs, in Dole's case, Viagra.