Unabashed Heterophobe (paulnolan) wrote in ontd_political,
Unabashed Heterophobe
paulnolan
ontd_political

The worst typo ever?

Cropped and flipped by myself from GFDL image ...

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Publisher destroys 7,000 copies of The Pasta Bible after 'silly mistake' causes outrage

A recipe for tagliatelle with sardines and prosciutto has proved a little too spicy for Penguin Australia, after a misprint suggesting that the dish required "salt and freshly ground black people" has left the publisher reaching for the pulping machine, rather than the pepper grinder.

It's a one-word slip that only came to light after a member of the public got in touch, and which has sent all 7,000 copies of The Pasta Bible at Penguin's warehouse to be destroyed, an exercise which head of publishing, Robert Sessions, told the Sydney Morning Herald would cost $ 20,000.

There are, as yet, no plans to recall copies that have made it into stores, which according to Sessions would be "extremely hard". He was "mortified that this has become an issue of any kind", adding that "why anyone would be offended, we don't know".

Sessions defended proofreaders for letting through a misprint that he suggested came from a spell-check program, explaining that since almost every recipe in the book calls for black pepper at a on each page it was an error he considered "quite forgivable". He went on to attack those who might complain about what he called a "silly mistake" as "small minded".

Meanwhile, the clean-up operation continues, with the publisher releasing a rather more emollient statement on its website offering sincere apologies "for any offence this error may have caused readers", and suggesting that proofreaders "would have been concentrating on checking quantities, a common source of error in cookbooks". Penguin also offered to "willingly replace a copy of The Pasta Bible owned by anyone who feels uncomfortable about having a copy of the book in their possession".

Speaking to the Guardian this afternoon, Sessions was unwilling to add to his earlier remarks, explaining that he had "nothing further to say", and referring to the Penguin website.

Source: The Grauniad (I'll leave their typos in, I think)

edit: gah... how do you remove tags? I wasn't concentrating and united kingdom ended up there by mistake. ^^;
editedit: ty, tag fairies. :D
Tags: australia, fail, media, race / racism
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